Strategic Management Book for St. Xavier’s College B.Com Semester 7

Strategic Management – B.Com Semester VII, published by Success Mantra Publications, is a comprehensive academic textbook specially designed for students of St. Xavier’s College (Autonomous), Kolkata. Authored by Dr. Joseph Kulandai and Dr. Tridib Sengupta, this book provides an in-depth yet easy-to-understand approach to the principles, processes and practical applications of Strategic Management.

Developed in accordance with the National Education Policy (NEP) 2020 and Curriculum and Credit Framework (CCF) 2022, this textbook comprehensively covers the prescribed syllabus for B.Com Semester VII. It aims to simplify complex management concepts through systematic explanations, practical illustrations, flow diagrams, comparison tables and examination-oriented discussions.

Whether you are studying strategic planning, analysing competitive environments or understanding business growth strategies, this book offers a structured learning resource to strengthen your conceptual knowledge and analytical abilities.

Key Features of Strategic Management – B.Com Semester 7

• Complete Syllabus Coverage: Comprehensive coverage of the prescribed Strategic Management syllabus for St. Xavier’s College (Autonomous), Kolkata.
• Easy-to-Understand Language: Complex management theories and concepts explained in a clear, logical and student-friendly manner.
• Practical Illustrations: Real-life business examples, flow diagrams and comparison tables to improve conceptual understanding.
• Examination-Oriented Approach: Important concepts and detailed explanations presented to support university examination preparation.
• Strategic Frameworks: Detailed discussions of essential strategic management models and analytical tools.
• Application-Based Learning: Emphasis on developing analytical thinking, problem-solving and strategic decision-making skills.

Detailed Contents Covered in the Book

Chapter 1: Introduction to Strategic Management

Understand the fundamentals of strategy and strategic management, including the characteristics and importance of strategy, levels of strategy, strategic decision-making, strategy implementation, evaluation and control. The chapter also covers the McKinsey 7-S Framework, strategic planning and disruptive innovation.

Chapter 2: Environment Analysis and Competitive Analysis

Explore industry analysis, competitive analysis, internal analysis, core competencies, critical success factors and industry life cycle analysis. Understand important environmental and competitive analysis tools, including PESTEL Analysis, SWOT Analysis, TOWS Matrix, Porter’s Five Forces Model and Value Chain Analysis.

Chapter 3: Strategic Options

Learn about Porter’s Generic Strategies, competitive advantage and sustainable competitive advantage. This chapter provides detailed coverage of the Ansoff Matrix, BCG Matrix, General Electric (GE) Matrix and Blue Ocean Strategy, including their applications, advantages and limitations.

Chapter 4: Strategic Analysis & Choice

Understand stakeholder analysis and the factors influencing strategic choices. Explore different grand strategies, including stability strategy, growth strategy, retrenchment strategy, combination strategy and strategic exit strategies such as turnaround and divestment.

Chapter 5: Strategic Implementation & Evaluation

Study strategy formulation and implementation, strategic evaluation, strategic control and continuous improvement. The chapter also covers Six Sigma, Balanced Scorecard, VUCA environment, organisational resilience and Clayton Christensen’s Model of Disruptive Innovation.

Who Should Buy This Book?

This Strategic Management textbook is particularly useful for:

• B.Com Semester VII students of St. Xavier’s College (Autonomous), Kolkata.
• Commerce students studying Strategic Management.
• Undergraduate management students seeking a strong conceptual foundation.
• Teachers and academicians looking for a structured academic reference.
• Readers interested in strategic planning, competitive analysis and business management.

About the Authors

Dr. Joseph Kulandai is Vice-Principal and Assistant Professor, Postgraduate and Research Department of Commerce (Morning), and Assistant Director, Fr. Verstraeton Central Library, St. Xavier’s College (Autonomous), Kolkata.

Dr. Tridib Sengupta is Assistant Professor and Former Head of the Faculty of Management, P.G. and Research Department of Commerce (Morning), St. Xavier’s College (Autonomous), Kolkata. He is also associated with TEDx, Hult Prize OnCampus and the HR Cell of St. Xavier’s College, Kolkata.

Why Choose Success Mantra Publications?

Success Mantra Publications is committed to developing quality academic textbooks and learning resources for students, teachers and academic institutions. Our publications focus on syllabus-oriented content, conceptual clarity and student-friendly presentation to support effective learning and academic excellence.

Get your copy of Strategic Management – B.Com Semester VII today and strengthen your understanding of strategic planning, competitive advantage and modern business management.